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Revving Up: Ram and Dodge Dominate the 2024 Kelley Blue Book Consumer Choice Awards

2024_Ram_1500_-_Main_Blog_Image.jpgThe Kelley Blue Book Consumer Choice Awards recognize manufacturers with vehicles that create excitement among consumers. Kelley Blue Book (KBB) has used this data as part of its study of new-car shoppers for over 15 years. 

The Consumer Choice Awards cover 15 categories in both mainstream and luxury brands, as well as overall winners for EV/hybrid and truck. Categories include main attributes such as value, trust, and the in-vehicle experience. 

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